In B2B, the same product can have a dozen valid prices depending on who is buying, how much, and under which contract. Hard-coding that quickly becomes unmaintainable.
What the pricing engine covers
- Pricelists per customer group — wholesale, key accounts, distributors.
- Individual discounts and contracts — negotiated terms per customer.
- Volume / tiered pricing — the price drops as quantity rises.
- Overlapping rules with priorities — predictable resolution when several rules match.
- Quote-only assortment — some items are RFQ-only, never shown with a public price.
A visual rule builder composes these so the right price always shows for the right customer — and prices that must be negotiated flow into the RFQ process instead.